The Challenge:
To mark its global presence, Turkish Airlines commissioned a large-scale branded installation at Heathrow Airport. The centrepiece was a 6.5m diameter globe, suspended on a 7.5t steel plinth, which needed to feature precise graphics representing longitude and latitude lines. The project also required branded Boeing 777 models and illuminated lettering showcasing destinations.
Our Solution:
Working with Fab Media, Signs Express Basildon applied detailed graphics to 16 giant globe segments, ensuring all lines aligned perfectly once assembled. Additional elements included five 2m model planes, illuminated destination lettering, and large advertising hoardings to complete the installation.
The Result:
The project, requiring over 3,500 hours of work, created a striking, high-visibility landmark seen by millions of passengers each year. Signs Express Basildon delivered a complex, large-scale solution with precision and creativity, proudly reflecting Turkish Airlines’ global reach.
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