The Complete Guide to Exhibition & Display Solutions

Does size really matter? Well, it really does on this occasion. Bigger is better when it comes to exhibitions – but don’t blow your budget on a huge stand and not be able to create the desired impact. You are much better opting for a smaller space and using your budget to make it look fantastic and add the ‘WOW’ factor, leaving a positive impression on visitors.

As much as you can afford. Smaller businesses that operate with a tighter budget will naturally look for ways to save money. Unfortunately, when it comes to the design and manufacture of an eye-catching exhibition stand, something that’s very cheap may compromise quality. A common exhibiting mistake is to assume that by saving money with a cheap exhibition stand you can make up for it in other areas. If potential clients see that the quality of your stand - whether it’s the graphics, design or layout isn’t up to scratch, they’ll be quick to assume your products or services follow suit.

If you’re compiling a to-do list for your last-minute exhibition, consulting an experienced stand producer, like Signs Express should be right near the top. An eye-catching exhibition stand is essential to attract attention and achieve your goals at events. Therefore, by contacting an expert as soon as possible, it provides a larger window to achieve a design that suits your needs as well as incorporate aspects that may require a longer turnaround.

The aesthetic appeal of your exhibition stand is vital to attract as much attention as possible and stand out from the crowd. If your choice of graphics are poor-quality, unexciting or look outdated compared to your competitors, you’ll significantly reduce customer engagement and your overall chances of success.

While you may already have design ideas in mind for your exhibition stand, it’s always a good idea to explore as many different options as possible. The key to trade show success is attracting as much attention as possible and standing out from the crowd.

Fortunately, you don’t have to be a graphic design genius to attain this. Signs Express have several decades of experience in the exhibition, sign and print industries, meaning we have an eye for interesting designs and have the skills to produce first class exhibition stands. Whether you’re looking for a modern minimalistic design or an engaging complex layout, our experts will ensure your exhibition matches your requirements.

Keep in mind your competitors have the same goal, and therefore it’s vital to embrace creativity and unique design ideas. Fortunately, we live in an era where technology and graphic design are more advanced than ever, which offers a fantastic array of immersive and eye-catching possibilities. If you have any specific ideas you want to explore or are struggling for inspiration, our team can help you to make your vision a reality.

In a busy exhibition hall, you only have the briefest moment to attract a visitor’s attention – and at that moment you want them to realise that you are exactly what they need. Professionally designed graphics are imperative to ensure your stand design is eye-catching and engaging. Be bold, be vibrant, be eye-catching and inventive. Make sure your stand is the one everyone notices.

Both modular aluminium systems and tubular fabric displays are great entry-level systems that allow companies to create larger, interesting displays without the need for bespoke carpentry stands and large install crews.

Implementing technology into your trade show exhibition stand is a great way to differentiate your organisation Signs Express has partnered with companies to deliver unique experiences including AV equipment, lighting, floor tiles as well as VR.

The quality of your signage will help convey messages about your organisation including your products, services and brand. However, get the correct look and feel of an Exhibition Stand and you can reinforce your positioning and standout out amongst you competitors.